Only the oldest readers will remember this 'Charles Atlas' slogan, which was promoting big muscles rather than fitness - and the 'package' offered essentially covered some basic bodyweight and partner exercises in an era before weights gyms really took off - and certainly before resistance machines became the 'norm'. Today's examples give us images of bodies which deserve the slogan for sure because of the obvious dedicatio to fitness - but rarely in the actual Charles Atlas image! Although a couple are, I suppose. Hopefully, we can also forgive a bit of 'posturing' here and there!   OK - that was 50 role models to choose from. For many, many more, and other fitness stuff, do trawl through the ARCHIVE POSTS: to give you a start, here is one at random: CLICK HERE !